militarised mascunlinity

Thu

May

2015

Call for Articles for the New Militarisation of Youth Bulletin

New translation available

Submitted by antimili-youth

Countering the Militarisation of Youth Programme (CMoY) at WRI is launching the first issue of its new periodical which will specifically focus on the issues surrounding youth militarisation. In the CMoY bulletin, you'll find articles addressing...

Thu

Sep

Canadian military spent thousands on Xbox Live recruitment ads

Submitted by hannah on Thu, 25/09/2014 - 13:23

There are a lot of young men who play Call of Duty on their Xbox consoles, so it makes sense that the government would use Xbox Live as a billboard for recruitment ads for the Canadian Forces.

In case you weren’t aware, Xbox consoles connected to Microsoft’s online service show paid advertisements on the system’s main menu screen. The Ottawa Citizen reports the Department of National Defence and Canadian Armed Forces started paying for these ads between 2006-07. So much of the ads likely appeared on the Xbox 360.

Documents say the purpose of the ads was indeed to reach an audience of males between the ages of 18-24. The audience is described as “18-24-year-olds, male & female, looking for adventure & excitement and/or interested in helping others.”

Thu

Sep

Russian Army Recruitment Video: 'Pain Makes You Stronger'

Submitted by hannah on Thu, 11/09/2014 - 11:36

The intense recruitment ad comes at time of renaissance for the Russian army.

“Be all you can be”? Not today. “An Army of One"? No chance.

“This is … the first day of your new life.”

Russian Army Recruitment Video: 'Pain Makes You Stronger'

Tue

Aug

The life story of a true Israeli: On the militarization of youth in Israel

Submitted by hannah on Tue, 12/08/2014 - 11:06

“A true Israeli doesn't dodge draft!” [1] – this slogan stands at the centre of a large-scale publicity campaign in Israel. The campaign was not run by the Israeli military, and it was not aiming to add more soldiers to the dwindling ranks of the Israel Defence Forces (IDF). Israel has (at least de jure) universal conscription, for both men and women. But this slogan did express, and strengthen, how most Israelis understand the role of military service in the life of an Israeli – a true Israeli.

Tue

Aug

Militarization and masculinities: Refusing militarism is not possible without refusing hegemonic masculinity

Submitted by hannah on Tue, 12/08/2014 - 10:24

It’s one thing to call a ceasefire, another to decommission militarized masculinity

Andreas Speck

“Questioning the militarist value system and its practices which are identified with military service, one is also obliged to question the hegemonic understanding of masculinity. In Turkey, military service is a laboratory in which masculinity is reproduced. The patriarchal system is solidified through military service. I objected to military service, because I am also against this laboratory manufactured masculinity. The struggle against militarism defined in heterosexist terms through sexist structures finds its fundamental expression in anti-militarism. This refers to freedom of sexual orientation, gender equality and total and unrestricted freedom”.1

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Languages

Countering Military Recruitment

WRI's new booklet, Countering Military Recruitment: Learning the lessons of counter-recruitment campaigns internationally, is out now. The booklet includes examples of campaigning against youth militarisation across different countries with the contribution of grassroot activists.

You can order a paperback version here.